{"id":872,"date":"2011-01-14T14:45:55","date_gmt":"2011-01-14T19:45:55","guid":{"rendered":"http:\/\/www.berjournal.com\/?p=872"},"modified":"2011-05-18T16:02:27","modified_gmt":"2011-05-18T21:02:27","slug":"patent-degerlemesi-ve-reel-opsiyonlar","status":"publish","type":"post","link":"https:\/\/www.berjournal.com\/tr\/patent-degerlemesi-ve-reel-opsiyonlar","title":{"rendered":"Patent De\u011ferlemesi ve Reel Opsiyonlar"},"content":{"rendered":"\n\n<\/col>\n<\/colgroup>\n\n\n\n\n\n\n\n\n\n\n\n
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Makale Bilgileri<\/strong><\/span><\/span><\/p>\n<\/td>\n<\/tr>\n

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Dergi: <\/strong><\/span>\u0130\u015fletme ve Ekonomi Ara\u015ft\u0131rmalar\u0131 Dergisi<\/span><\/span><\/p>\n

Makalenin Ba\u015fl\u0131\u011f\u0131: <\/strong><\/span>Patent De\u011ferlemesi ve Reel Opsiyonlar
\n<\/span><\/span>[<\/span>Patent Valuation and Real Options<\/span><\/span>]<\/span><\/span><\/span><\/span><\/p>\n

Yazar(lar): <\/strong><\/span>De\u011fer Alper<\/span><\/span><\/p>\n

Cilt: <\/strong><\/span>2<\/span><\/span><\/p>\n

Say\u0131: <\/strong><\/span>1<\/span><\/span><\/p>\n

Y\u0131l: <\/strong><\/span>2011<\/span><\/span><\/p>\n

Sayfa:<\/strong><\/span> 153 – 172<\/span><\/span><\/p>\n

ISSN: <\/strong><\/span>1309-2448<\/span><\/span><\/p>\n<\/td>\n<\/tr>\n

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\u00d6zet<\/strong><\/span><\/span><\/p>\n<\/td>\n<\/tr>\n

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Bilgi ekonomilerinin h\u0131zla b\u00fcy\u00fcmesi nedeni ile i\u015fletmeler artan \u015fekilde fikri m\u00fclkiyet haklar\u0131na yat\u0131r\u0131m yapmaktad\u0131r ve g\u00fcn\u00fcm\u00fcz i\u015fletmelerinde, patent, ticari marka, telif hakk\u0131 vb. gibi fikri m\u00fclkiyet haklar\u0131n\u0131n de\u011feri daha da \u00f6nem kazanm\u0131\u015ft\u0131r. Bunun sonucu olarak, bu varl\u0131klar\u0131n, \u00f6zellikle patentlerin de\u011ferlenmesi, hem uygulamac\u0131lar hem de akademisyenler i\u00e7in en zor yat\u0131r\u0131m problemlerinden biri olmu\u015ftur. Geleneksel de\u011ferleme metotlar\u0131 patentlerin, belirsizlik ve y\u00f6netim esnekli\u011fi gibi, kendine \u00f6zg\u00fc \u00f6zelliklerini dikkate almaz. Patentler opsiyon benzeri varl\u0131klard\u0131r ve sahiplerine, \u00fcr\u00fcnleri ticarile\u015ftirme, yabanc\u0131 \u00fclkelerde ba\u015fvuru yapma ve bulu\u015fu lisanslama vb. opsiyon demeti sunar. Reel opsiyonlar, opsiyon metodolojisinin stratejik i\u015fletme kararlar\u0131na uygulanmas\u0131n\u0131 a\u00e7\u0131klar ve reel opsiyon modeli, patent de\u011ferlemesindeki unsurlar\u0131n analizi i\u00e7in daha zengin bir \u00e7er\u00e7eve sa\u011flar. Bu \u00e7al\u0131\u015fma, patentleri do\u011fru de\u011ferlemede, reel opsiyon modelini \u00e7er\u00e7eve olarak kullanmakta ve reel opsiyon modeli kullan\u0131larak yap\u0131lan patent de\u011ferlemesi uygulamas\u0131 i\u00e7ermektedir<\/span>. <\/span><\/span><\/p>\n<\/td>\n<\/tr>\n

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Anahtar Kelimeler: <\/strong><\/span>Patent de\u011ferlemesi, Fikri m\u00fclkiyet, Reel opsiyonlar<\/span><\/span><\/p>\n<\/td>\n<\/tr>\n

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JEL S\u0131n\u0131fland\u0131rmas\u0131:<\/strong><\/span> <\/span>G13, O34<\/span><\/span><\/span><\/p>\n<\/td>\n<\/tr>\n

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Abstract<\/strong><\/span><\/span><\/p>\n<\/td>\n<\/tr>\n

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As the knowledge economics grows rapidly, businesses increasingly invest intellectual property and the value of intellectual property; patent, trademark, copyright etc., more emphasized in business nowadays. Thus, the valuation of intellectual property, specifically patents, has been one of the most difficult investment problems both for practitioners and academics. Traditional valuation methods fail to account for the unique characteristics of patents; uncertainty and management flexibility. Patents are option-like assets that give the owner a bundle of options; to commercialize the products, to file foreign application, to license the innovation etc. Real options represent the application of options methodology to strategic business decisions, and real option method provides a richer framework to analyse the issues that confront the valuation of patent. This paper uses real option model as a framework to correctly evaluate patent and contains real option model application to patent valuation<\/span><\/span>.<\/span><\/span><\/span><\/p>\n<\/td>\n<\/tr>\n

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Keywords: <\/strong><\/span><\/span>Patent valuation, Intellectual property, Real options<\/span><\/span><\/span><\/span><\/span><\/p>\n<\/td>\n<\/tr>\n

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JEL Classification:<\/strong><\/span><\/span> <\/span><\/span>G13, O34<\/span><\/span><\/span><\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

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Makale Bilgileri Dergi: \u0130\u015fletme ve Ekonomi Ara\u015ft\u0131rmalar\u0131 Dergisi Makalenin Ba\u015fl\u0131\u011f\u0131: Patent De\u011ferlemesi ve Reel Opsiyonlar [Patent Valuation and Real Options] Yazar(lar): De\u011fer Alper Cilt: 2 Say\u0131: 1 Y\u0131l: 2011 Sayfa: 153 – 172 ISSN: 1309-2448 \u00d6zet Bilgi ekonomilerinin h\u0131zla b\u00fcy\u00fcmesi nedeni ile i\u015fletmeler artan \u015fekilde fikri m\u00fclkiyet haklar\u0131na yat\u0131r\u0131m yapmaktad\u0131r ve g\u00fcn\u00fcm\u00fcz i\u015fletmelerinde, patent, ticari […]<\/p>\n

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