{"id":5503,"date":"2021-10-16T19:21:38","date_gmt":"2021-10-16T16:21:38","guid":{"rendered":"https:\/\/www.berjournal.com\/?p=5503"},"modified":"2021-10-17T00:23:42","modified_gmt":"2021-10-16T21:23:42","slug":"consumer-cynicism-towards-the-service-sector-a-study-in-terms-of-demographic-characteristics","status":"publish","type":"post","link":"https:\/\/www.berjournal.com\/tr\/consumer-cynicism-towards-the-service-sector-a-study-in-terms-of-demographic-characteristics","title":{"rendered":"Hizmet Sekt\u00f6r\u00fcne Y\u00f6nelik T\u00fcketici Sinizmi: Demografik \u00d6zellikler A\u00e7\u0131s\u0131ndan Bir Ara\u015ft\u0131rma"},"content":{"rendered":"

<\/p>\n\n\n\n\n
Makale Bilgileri<\/td>\n<\/tr>\n
\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n
Dergi:<\/td>\nBusiness and Economics Research Journal<\/td>\n<\/tr>\n
Makalenin Ba\u015fl\u0131\u011f\u0131:<\/td>\nHizmet Sekt\u00f6r\u00fcne Y\u00f6nelik T\u00fcketici Sinizmi: Demografik \u00d6zellikler A\u00e7\u0131s\u0131ndan Bir Ara\u015ft\u0131rma<\/td>\n<\/tr>\n
Yazar(lar):<\/td>\nGamze Ak\u00e7ay, Erkan \u00d6zdemir<\/td>\n<\/tr>\n
Cilt:<\/td>\n12<\/td>\n<\/tr>\n
Say\u0131:<\/td>\n4<\/td>\n<\/tr>\n
Y\u0131l:<\/td>\n2021<\/td>\n<\/tr>\n
Sayfa:<\/td>\n855-870<\/td>\n<\/tr>\n
ISSN:<\/td>\n2619-9491<\/td>\n<\/tr>\n
DOI Numaras\u0131:<\/td>\n10.20409\/berj.2021.356<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/td>\n<\/tr>\n
\u00d6z<\/td>\n<\/tr>\n
T\u00fcketici sinizmi, i\u015fletmelerin k\u00f6t\u00fc niyetli oldu\u011funa ili\u015fkin genel bir inanc\u0131 yans\u0131tmaktad\u0131r. Bu inan\u00e7 do\u011frultusunda sinik t\u00fcketiciler, i\u015fletmelere kar\u015f\u0131 olumsuz duygular beslemekte ve sinizmin \u015fiddeti artt\u0131k\u00e7a i\u015fletmeler a\u00e7\u0131s\u0131ndan olduk\u00e7a zararl\u0131 davran\u0131\u015flar sergilemeye ba\u015flamaktad\u0131rlar. \u0130lgili literat\u00fcr incelendi\u011finde, t\u00fcketici sinizmine ili\u015fkin \u00e7al\u0131\u015fmalar\u0131n k\u0131s\u0131tl\u0131 oldu\u011fu ve mevcut \u00e7al\u0131\u015fmalarda, t\u00fcketici sinizminin demografik \u00f6zellikler a\u00e7\u0131s\u0131ndan yeterince ara\u015ft\u0131r\u0131lmad\u0131\u011f\u0131 g\u00f6r\u00fclmektedir. Di\u011fer taraftan, neredeyse hi\u00e7bir \u00e7al\u0131\u015fmada t\u00fcketici sinizmi hizmet i\u015fletmeleri veya hizmet sekt\u00f6r\u00fcne y\u00f6nelik \u00f6zel bir tutum olarak ele al\u0131nmam\u0131\u015ft\u0131r. Dolay\u0131s\u0131yla bu \u00e7al\u0131\u015fma, hizmet sekt\u00f6r\u00fcne y\u00f6nelik t\u00fcketici sinizminin demografik \u00f6zelliklere g\u00f6re farkl\u0131l\u0131k g\u00f6sterip g\u00f6stermedi\u011fini ortaya koymay\u0131 ama\u00e7lamaktad\u0131r. Bu \u00e7al\u0131\u015fma, Bursa ilinde ya\u015fayan ve hizmet sat\u0131n alan \/ kullanan t\u00fcketiciler \u00fczerinde ger\u00e7ekle\u015ftirilmi\u015f ve \u00e7al\u0131\u015fmada, kolayda \u00f6rnekleme ve y\u00fcz y\u00fcze anket y\u00f6ntemleri kullan\u0131lm\u0131\u015ft\u0131r. Ara\u015ft\u0131rma verileri, ba\u011f\u0131ms\u0131z \u00f6rneklem t-testi ve tek y\u00f6nl\u00fc varyans analizi (ANOVA) kullan\u0131larak analiz edilmi\u015ftir. Analizler sonucunda, hizmet sekt\u00f6r\u00fcne y\u00f6nelik t\u00fcketici sinizminin medeni duruma g\u00f6re anlaml\u0131 bir farkl\u0131l\u0131k g\u00f6sterdi\u011fi, cinsiyet, ya\u015f, e\u011fitim durumu ve gelire g\u00f6re ise anlaml\u0131 bir farkl\u0131l\u0131k g\u00f6stermedi\u011fi bulunmu\u015ftur. \u00c7al\u0131\u015fman\u0131n medeni duruma ili\u015fkin bulgusuna g\u00f6re, hizmet sekt\u00f6r\u00fcne y\u00f6nelik t\u00fcketici sinizmi bek\u00e2r t\u00fcketicilere g\u00f6re evli t\u00fcketicilerde daha fazla g\u00f6r\u00fclmektedir.<\/td>\n<\/tr>\n
\n
\n\n\n\n\n
Anahtar Kelimeler:<\/td>\nSinizm, T\u00fcketici Sinizmi, Demografik \u00d6zellikler, Cinsiyet, Medeni Durum, Ya\u015f, E\u011fitim, Gelir<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/td>\n<\/tr>\n
\n
\n\n\n\n
JEL S\u0131n\u0131fland\u0131rmas\u0131:<\/td>\nM30, M31, M39<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n
\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

\r\n \r\n
\r\n \"https:\/\/www.berjournal.com\/tr\/wp-content\/uploads\/icons\/pdf.gif\"\r\n <\/td>\r\n \r\n \r\nTam Metin\r\n<\/b> ( \u2193<\/span> 2459)<\/a> <\/td>\r\n <\/tr>\r\n<\/table>Tam Metin\r\n<\/b> ( \u2193<\/span> 2459)<\/a> <\/td>\r\n <\/tr>\r\n<\/table><\/p>\n
<\/div>\n

<\/path><\/svg><\/i> \"Loading\"<\/p>\n

<\/div>","protected":false},"excerpt":{"rendered":"

Makale Bilgileri Dergi: Business and Economics Research Journal Makalenin Ba\u015fl\u0131\u011f\u0131: Hizmet Sekt\u00f6r\u00fcne Y\u00f6nelik T\u00fcketici Sinizmi: Demografik \u00d6zellikler A\u00e7\u0131s\u0131ndan Bir Ara\u015ft\u0131rma Yazar(lar): Gamze Ak\u00e7ay, Erkan \u00d6zdemir Cilt: 12 Say\u0131: 4 Y\u0131l: 2021 Sayfa: 855-870 ISSN: 2619-9491 DOI Numaras\u0131: 10.20409\/berj.2021.356 \u00d6z T\u00fcketici sinizmi, i\u015fletmelerin k\u00f6t\u00fc niyetli oldu\u011funa ili\u015fkin genel bir inanc\u0131 yans\u0131tmaktad\u0131r. Bu inan\u00e7 do\u011frultusunda sinik t\u00fcketiciler, […]<\/p>\n

<\/div>\n

<\/path><\/svg><\/i> \"Loading\"<\/p>\n

<\/div>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3,1,7],"tags":[],"class_list":["post-5503","post","type-post","status-publish","format-standard","hentry","category-makale","category-manuscript","category-manuscript2"],"a3_pvc":{"activated":true,"total_views":144,"today_views":0},"_links":{"self":[{"href":"https:\/\/www.berjournal.com\/tr\/wp-json\/wp\/v2\/posts\/5503","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.berjournal.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.berjournal.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.berjournal.com\/tr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.berjournal.com\/tr\/wp-json\/wp\/v2\/comments?post=5503"}],"version-history":[{"count":0,"href":"https:\/\/www.berjournal.com\/tr\/wp-json\/wp\/v2\/posts\/5503\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.berjournal.com\/tr\/wp-json\/wp\/v2\/media?parent=5503"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.berjournal.com\/tr\/wp-json\/wp\/v2\/categories?post=5503"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.berjournal.com\/tr\/wp-json\/wp\/v2\/tags?post=5503"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}