{"id":4773,"date":"2019-10-18T12:11:46","date_gmt":"2019-10-18T09:11:46","guid":{"rendered":"https:\/\/www.berjournal.com\/?p=4773"},"modified":"2019-10-19T02:08:01","modified_gmt":"2019-10-18T23:08:01","slug":"corporate-reputation-and-business-outcomes-in-turkey","status":"publish","type":"post","link":"https:\/\/www.berjournal.com\/tr\/corporate-reputation-and-business-outcomes-in-turkey","title":{"rendered":"Corporate Reputation and Business Outcomes in Turkey"},"content":{"rendered":"

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Makale Bilgileri<\/td>\n<\/tr>\n
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Dergi:<\/td>\nBusiness and Economics Research Journal<\/td>\n<\/tr>\n
Makalenin Ba\u015fl\u0131\u011f\u0131:<\/td>\nCorporate Reputation and Business Outcomes in Turkey<\/td>\n<\/tr>\n
Yazar(lar):<\/td>\n\u00d6zlem Say\u0131l\u0131r, Telford Carl Victor<\/td>\n<\/tr>\n
Cilt:<\/td>\n10<\/td>\n<\/tr>\n
Say\u0131:<\/td>\n5<\/td>\n<\/tr>\n
Y\u0131l:<\/td>\n2019<\/td>\n<\/tr>\n
Sayfa:<\/td>\n1143-1153<\/td>\n<\/tr>\n
ISSN:<\/td>\n2619-9491<\/td>\n<\/tr>\n
DOI Numaras\u0131:<\/td>\n10.20409\/berj.2019.226<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/td>\n<\/tr>\n
\u00d6z<\/td>\n<\/tr>\n
The main purpose of this study is to examine how corporate reputation dimensions – management, quality, working brand, corporate social responsibility, emotional commitment, and recognition – correlate with business outcomes. The study utilizes the dataset of \u201c2012 Corporate Reputation Research\u201d conducted by the Reputation Research Center of Turkey (RepMan). The research comprises seven corporate reputation dimensions, five business outcome indicators, and eleven sectors in Turkey. The findings of regression analysis ascertain a strong positive relation between corporate reputation dimensions and business outcome indicators. One can say companies should attempt to improve related reputation components to enhance performance in business outcomes. According to our results, people would like to recommend a company\u2019s product or service if the companies are good in product\/service quality. They would like to recommend the company as a work place even for their children if company has good emotional commitment and product and service quality. They will buy long-term stock because of good corporate social responsibility, emotional commitment, and financial strength. Material and moral support for social responsibility projects of a company depend on corporate social responsibility, emotional commitment, financial strength, and quality of management.<\/td>\n<\/tr>\n
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Anahtar Kelimeler:<\/td>\nCorporate Reputation, Business Outcomes, Reputation Research, Turkey, Regression Analysis<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/td>\n<\/tr>\n
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JEL S\u0131n\u0131fland\u0131rmas\u0131:<\/td>\nM10, M14<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n
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Makale Bilgileri Dergi: Business and Economics Research Journal Makalenin Ba\u015fl\u0131\u011f\u0131: Corporate Reputation and Business Outcomes in Turkey Yazar(lar): \u00d6zlem Say\u0131l\u0131r, Telford Carl Victor Cilt: 10 Say\u0131: 5 Y\u0131l: 2019 Sayfa: 1143-1153 ISSN: 2619-9491 DOI Numaras\u0131: 10.20409\/berj.2019.226 \u00d6z The main purpose of this study is to examine how corporate reputation dimensions – management, quality, working brand, […]<\/p>\n

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