{"id":2108,"date":"2012-10-19T23:34:00","date_gmt":"2012-10-19T20:34:00","guid":{"rendered":"http:\/\/www.berjournal.com\/?p=2108"},"modified":"2012-10-20T00:26:11","modified_gmt":"2012-10-19T21:26:11","slug":"bireylerin-internet-bankaciligi-kullanimini-etkileyen-faktorlerin-belirlenmesi-uzerine-bir-alan-arastirmasi","status":"publish","type":"post","link":"https:\/\/www.berjournal.com\/tr\/bireylerin-internet-bankaciligi-kullanimini-etkileyen-faktorlerin-belirlenmesi-uzerine-bir-alan-arastirmasi","title":{"rendered":"Bireylerin \u0130nternet Bankac\u0131l\u0131\u011f\u0131 Kullan\u0131m\u0131n\u0131 Etkileyen Fakt\u00f6rlerin Belirlenmesi \u00dczerine Bir Alan Ara\u015ft\u0131rmas\u0131"},"content":{"rendered":"\n\n<\/colgroup>\n\n\n\n\n\n\n\n
Makale Bilgileri<\/strong><\/span><\/span><\/td>\n<\/tr>\n
Dergi:<\/strong><\/span><\/span>\u0130\u015fletme ve Ekonomi Ara\u015ft\u0131rmalar\u0131 Dergisi
\n<\/span>Makalenin Ba\u015fl\u0131\u011f\u0131:<\/strong><\/span><\/span>Bireylerin \u0130nternet Bankac\u0131l\u0131\u011f\u0131 Kullan\u0131m\u0131n\u0131 Etkileyen Fakt\u00f6rlerin Belirlenmesi \u00dczerine Bir Alan Ara\u015ft\u0131rmas\u0131
\n<\/span>Yazar(lar):<\/strong><\/span><\/span>Ali Bayrakdaro\u011flu
\n<\/span>Cilt:<\/strong><\/span><\/span>3
\n<\/span>Say\u0131:<\/strong><\/span><\/span>4
\n<\/span>Y\u0131l:<\/strong><\/span><\/span>2012
\n<\/span>Sayfa:<\/strong><\/span><\/span>57-75
\n<\/span>ISSN:<\/strong><\/span><\/span>1309-2448<\/span><\/td>\n<\/tr>\n
\u00d6zet<\/strong><\/span><\/span><\/td>\n<\/tr>\n
\n

Bu \u00e7al\u0131\u015fman\u0131n amac\u0131, bir bankac\u0131l\u0131k hizmeti olan internet bankac\u0131l\u0131\u011f\u0131n\u0131n kullan\u0131m\u0131n\u0131 etkileyen fakt\u00f6rleri belirleyerek bu fakt\u00f6rlerin m\u00fc\u015fterilerin demografik \u00f6zellikleri ile olan ili\u015fkilerini ortaya koymakt\u0131r. Bu ama\u00e7la ara\u015ft\u0131rma modeli \u00e7er\u00e7evesinde 6 hipotez geli\u015ftirilmi\u015ftir. \u00c7al\u0131\u015fmada fakt\u00f6rleri belirlemek i\u00e7in anket formu haz\u0131rlanm\u0131\u015f ve Ege B\u00f6lgesinde yer alan 5 ilde uygulanm\u0131\u015ft\u0131r. Uygulanan anketlerin 525\u2019inden kullan\u0131labilir veri elde edilmi\u015ftir. Elde edilen veriler a\u015famal\u0131 olarak fakt\u00f6r analizi, regresyon analizi, t testi ve ANOVA analizi ile analiz edilmi\u015ftir. Analiz sonu\u00e7lar\u0131na g\u00f6re g\u00fcvenlik ve gizlilik ba\u015fta olmak \u00fczere, g\u00fcven, yenilik\u00e7i olma, kullan\u0131m kolayl\u0131\u011f\u0131, fark\u0131nda olma, internet ba\u011flant\u0131s\u0131n\u0131n kalitesi, sosyal \u00e7evrenin etkisi ve bilgisayar kullanma yeterlili\u011fi gibi fakt\u00f6rlerin internet bankac\u0131l\u0131\u011f\u0131 kullan\u0131m\u0131 \u00fczerinde etkisi oldu\u011fu tespit edilmi\u015ftir. Ayr\u0131ca \u00e7al\u0131\u015fmada, bireylerin demografik \u00f6zelliklerine ba\u011fl\u0131 olarak internet bankac\u0131l\u0131\u011f\u0131 kullan\u0131m\u0131n\u0131 etkileyen fakt\u00f6rleri de\u011ferlendirmelerinde farkl\u0131l\u0131klar oldu\u011fu g\u00f6r\u00fclm\u00fc\u015ft\u00fcr.<\/span><\/p>\n<\/td>\n<\/tr>\n

\n

Anahtar Kelimeler:<\/strong><\/span><\/span> \u0130nternet Bankac\u0131l\u0131\u011f\u0131, M\u00fc\u015fteri Alg\u0131s\u0131, ANOVA<\/span><\/p>\n<\/td>\n<\/tr>\n

JEL S\u0131n\u0131fland\u0131rmas\u0131:<\/strong><\/span><\/span> G21, D91, O52<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

\r\n \r\n
\r\n \"https:\/\/www.berjournal.com\/tr\/wp-content\/uploads\/icons\/pdf.gif\"\r\n <\/td>\r\n \r\n \r\nTam Metin\r\n<\/b> ( \u2193<\/span> 3530)<\/a> <\/td>\r\n <\/tr>\r\n<\/table><\/p>\n
<\/div>\n

<\/path><\/svg><\/i> \"Loading\"<\/p>\n

<\/div>","protected":false},"excerpt":{"rendered":"

Makale Bilgileri Dergi:\u0130\u015fletme ve Ekonomi Ara\u015ft\u0131rmalar\u0131 Dergisi Makalenin Ba\u015fl\u0131\u011f\u0131:Bireylerin \u0130nternet Bankac\u0131l\u0131\u011f\u0131 Kullan\u0131m\u0131n\u0131 Etkileyen Fakt\u00f6rlerin Belirlenmesi \u00dczerine Bir Alan Ara\u015ft\u0131rmas\u0131 Yazar(lar):Ali Bayrakdaro\u011flu Cilt:3 Say\u0131:4 Y\u0131l:2012 Sayfa:57-75 ISSN:1309-2448 \u00d6zet Bu \u00e7al\u0131\u015fman\u0131n amac\u0131, bir bankac\u0131l\u0131k hizmeti olan internet bankac\u0131l\u0131\u011f\u0131n\u0131n kullan\u0131m\u0131n\u0131 etkileyen fakt\u00f6rleri belirleyerek bu fakt\u00f6rlerin m\u00fc\u015fterilerin demografik \u00f6zellikleri ile olan ili\u015fkilerini ortaya koymakt\u0131r. Bu ama\u00e7la ara\u015ft\u0131rma modeli \u00e7er\u00e7evesinde […]<\/p>\n

<\/div>\n

<\/path><\/svg><\/i> \"Loading\"<\/p>\n

<\/div>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3,1],"tags":[],"class_list":["post-2108","post","type-post","status-publish","format-standard","hentry","category-makale","category-manuscript"],"a3_pvc":{"activated":true,"total_views":104,"today_views":0},"_links":{"self":[{"href":"https:\/\/www.berjournal.com\/tr\/wp-json\/wp\/v2\/posts\/2108","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.berjournal.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.berjournal.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.berjournal.com\/tr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.berjournal.com\/tr\/wp-json\/wp\/v2\/comments?post=2108"}],"version-history":[{"count":0,"href":"https:\/\/www.berjournal.com\/tr\/wp-json\/wp\/v2\/posts\/2108\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.berjournal.com\/tr\/wp-json\/wp\/v2\/media?parent=2108"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.berjournal.com\/tr\/wp-json\/wp\/v2\/categories?post=2108"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.berjournal.com\/tr\/wp-json\/wp\/v2\/tags?post=2108"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}